We will help you learn a new direction for a short period of time
The course is in Kazakh language
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During the course, you will learn what SMM is. Using concrete examples, you will learn how to analyze your competitors in the digital space, which indicators and criteria are important, and which you should pay attention to. You will learn how to create interesting stories and content plans.
About the course
What will you learn?
How to develop your business in social networks from scratch.
Creating a content plan and working with messengers.
Analyzing your competitors and identifying their activity on social networks.
Creating attractive posts with the necessary information for your accounts.
Faculty of Management and International Communications. Additional courses: Skillbox; Stream 2.0; Contrast 1.0; Kamalladin Media Education; videopro. Work experience of 3 years.
Nobel Kitchen (food delivery).
Cotton (food delivery).
Dar_kids.KZ (children's clothing store).
Videopro (freelance school).
In the first lesson, we will look at what SMM is, the basic functionality of an SMM specialist. We will analyze why social media is popular and how consumers take targeted actions through social media.
In this lesson, you will learn definitions such as "Client Brief" and "Creative Brief. You will also understand what a brief consists of and how to put it together correctly.
In this lesson, we will cover the topic of Competitor Analysis. We will learn how to analyze competitors in social networks, and we will see in practice how the analysis is done.
We define who the "target audience" is. We learn how to write descriptions of the social media audience. We will break down what questions to ask the consumer and learn how to estimate the approximate availability of the audience on social media. We define the division of the audience into segments and draw portraits of the audience.
In this lesson, we will learn how to create a basic content plan, media plan, TOV, and more that will help you streamline and simplify the work of an SMM professional. In practice, we will look at how working documents are put together.
In this lesson, we will find out how to make a plan of action for a working strategy. We will learn what an action plan consists of, for what period to plan, and how to make a plan so that it is understood by the customer.
In this lesson, we will learn how to properly take pictures with your cell phone, and we'll take a look at some interesting features.
Basic settings on your phone
Assertions and exposures
Working with light
How to shoot without a tripod
In this class, students learn how to visually design page maintenance. Within this session, users will be taught how to quickly design on the phone, work with templates, and select font tones.
In this lesson, we will discuss how to work with text. We will learn how to write a text that is fun to read. We will be acquainted with the rules of working with text.
In this lesson, we will explore the topic of "Storiesmaking". We will consider what tools and principles of "warming up" the audience with the help of a competent text, the top 5 applications used to create creative and memorable stories.
During the course, you will learn what SMM is. Using concrete examples, you will learn how to analyze your competitors in the digital space, which indicators and criteria are important, and which you should pay attention to.
Any questions? We will help!
Leave your contact details-we will call you back during the day.
Will this course work for me?
If you have any questions about the theoretical or practical content of the program, or if you want to learn more about this course, please leave your contacts and our consultants will be happy to advise you on all questions related to the training, so that all your questions can be answered.
Is it possible to learn a profession in a short time?
Yes, it is. This course, developed by our mentors, involves self-study based on practical cases and tasks that you will need to complete. Studying this course, you will get for yourself the basic understanding necessary to develop your career in this direction.
Who will teach me?
Our mentors, who developed the course, are specialists working in real projects, who have great hands-on experience and have proven themselves in the IT market. Each of them besides the extensive hands-on experience has a fundamental theoretical base, necessary for full-fledged training of new personnel.
How and when will I study?
This course gives you complete freedom in its study. You plan when you will study and how much time you will devote to your training. For the best assimilation of the material, we, from our side, recommend to follow the course systematically.
How to pay for any course partially or completely with the help of an employer
1. Get your employer's consent Discuss with your supervisor how the chosen course is suitable for your development tasks and get consent to study at the expense of the company.
2. learn about the training budget Your employer may have a budget for employee training. Check with the HR manager or employee responsible for training employees if a budget is provided for your training. Companies may not have an HR department responsible for training employees. Then see who plays this role in your company.
3. agree on the amount of payment Agree on the course fee with the HR manager and employee. 100% of the employer's training fee -. in addition, a part of the amount can be added.
4. Leave a request Leave the application on the site. Our manager will contact you and be guided by the following actions. We advise you to write down the contacts of the manager working under your contract.
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The Republic of Kazakhstan , Almaty, md. Koktem-2, 22, 050040 +7 (727) 321-09-99 +7-771-228-98-17 firstname.lastname@example.org